According to SuperData Augmented and Mixed Reality revenue is expected to more than double to $3.2 billion this year, and may exceed VR by 2021. Increased optionality across mobile devices is a key factor behind this increase and the sports and entertainment markets are both driving the rising demand and revenues.
The World Virtual & Augmented Reality Sports & Entertainment Summit returns to San Francisco on November 13-14 and brings together the leaders from across the sports, technology, brand and broadcast ecosystems.
Working with the leading sports clubs, rights holders, broadcasters and technology powerhouses the summit breaks down and identifies the greatest challenges and opportunities for immersive technology within elite sport. – Fan Engagement, Performance, Brand Development, UX, Esports, and Commercial Deal-Making.
Critically thought, it goes to the very heart of monetization strategies to realize the huge market potential for Immersive Technologies across Sports & Entertainment.
For more information visit www.virtual-reality-sports-innovation.com